Sirius - xm merger information


Added: 25-08-2004
Author: Bob Maines
Category: Satellite Radio 		← Back | ↓ Related | Home →


When the summer 2008, XM and Sirius merger has been approved by the United States Department of Justice. All that now has passed the FCC approval, which then make the merger official. The experts stated that the merger was all but official for the last one and a half years, especially considering that it was questionable whether he could sustain two healthy competitors. Moreover, since most of Sirius XM programs and complementary, the two networks could theoretically KO d each other outside of terrestrial radio league. Now both companies, to stand united as one, which focused on competing against the real villains in this scenario: terrestrial radio.

Terrestrial radio equivalent of always Sirius fines and suspensions and most productive XM entertainers like Howard Stern and Opie and Anthony. This story is certainly poetic one, especially if satellite radio over traditional radio that in the years ahead. You can not believe how unlikely that scenario was true. Current terrestrial radio is a monster, a Godzilla, compared with two relatively small companies in XM and Sirius.

Some believe that the merger is still a threat to terrestrial radio, as many as a guarantee that satellite radio will continue to grow and stabilize as a true competitor. Now that the market share list Sirius $2.80 (May 2008) and XM Radio shares at $11.80. Department of Justice, the only approved the merger March 24, said that the agreement between the company's satellite radio companies could not affect the existing radio sector.

Attendance combination of XM and Sirius how much for 17 million listeners. If you are a fan of either XM or Sirius, and until now have never considered another network, then a good way merger. The company announced that all existing customers and continue Sirius XM to pay their service, but will receive select programming from both services into the platform either a half years of the merger is complete.

What if the client did not want to select, or just accept the highlights? Does she have to subscribe to both services? It is not necessary. The Company plans to release the receiver is operated in the near future, which will offer listeners the right to listen to satellite radio programs from all the stations selected. Also be permitted to Choose a select number of favorite stations from their network subscription. Interestingly, as the recipient has been around for this, but until now he was seeing was not suitable for public because the FCC requirements. However, times have changed drastically and the radio and the merger will increase the need for the recipient.

Another concern in the growth capacity of satellite radio new car market. Companies have their car Stocking new satellite radio receivers and offers a free subscription. However, the question remains whether the new car owners feel they are forced to join again after the last time.

In the coming years, will compete against satellite radio and terrestrial radio, and HD radio, WiMAX and Mobile Broadcasting Internet Radio (powered by the iPod). XM and Sirius Although the ceasefire was called, has the war had started in the radio market.



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